This morning, when I woke up extra-early to work on ROUND THREE of feedback/edits from
the final testing on the Best Dress pattern, I also woke to a reply - a single line - from a mailing list unsubscriber.
"Please do not send me any more emails – your prices are ridiculous."
Couldn't she have just said
"please unsubscribe"...?
I must add that I'm at the stage with this (Best Dress) pattern where I know that no other pattern designer would bother. I'm over it and want it finished ...and there is still another edit to do before we go to press today.
I might
also add that I'm tired, stressed and emotional -
and probably a bit too sensitive - right now, and this comment has cut to the quick. It's taken the shine off what would normally be a very positive post about the release of a new pattern that I'm very proud of.
I love this little dress and have poured
hours and hours of my life into it lately, making sure that it will be a trouble-free and rewarding project for anyone who cares to make it. I need to know that I've done my absolute best with it.
But, instead of actually working on the edits, I've spent the last few hours pouring out a lot of emotional energy. I made a response to the criticism - to the unsubscriber and to anyone who isn't familiar with what my work is about.
"Hi ... –
I’m happy to unsubscribe you from the mailing list and I’m sorry that you regret having signed up to receive my updates.
I’d normally do this without any response to you, but the tone of your email has deeply upset me and I feel the need to explain that in Australia, my patterns are the same price (or cheaper) than any other independent designer pattern (Amy Butler, Patty Young, Oliver & S etc). The cost of living (and producing products) in Australia is much higher than in the USA, as is the cost of craft materials (for example, we’re used to paying $28 per metre for the quilting fabric that you can buy for under $10). By our standards, my patterns are a very fair price.
As far as patterns go, mine are so much more than just a sewing pattern. I’m a qualified, industry-trained designer-patternmaker – not just an uppity crafter who thinks she can make sewing patterns**. Each one of my patterns contains a 20-30 page booklet of (agonized-over, on my part) instructions that act as a sewing-class in a packet for the end-user – teaching all my hard-earned tricks of the trade. If you care to read some of the feedback I receive (much of it from US citizens who feel it’s worth paying the exorbitant Australia Post charges), you'll see that I’ve been thanked for teaching even the most experienced of sewers to become better bag-makers, hat-makers and dressmakers.
If you’re at all interested, here’s some background reading –
http://www.nicolemdesign.com.au/testimonials.htm
http://www.nicolemdesign.blogspot.com.au/2012/04/up-close-and-personal.html (an insight into the process behind each of my patterns. As an aside, I’m still tweaking the pattern in this blog post, based on the 3rd round of pattern-testing (12 testers), to make sure that everything is as fool-proof as it can possibly be).
I shan’t bother you further. You have every right to not be interested and to want to unsubscribe from the mailing list. I just want you to do so, knowing what my products are about.
Sincerely...etc...
Edited to add: This line about "uppity crafters" is purely my interpretation of the implied accusation pointed at me. It is by no means meant to be disparaging of any other pattern designer - trained or untrained - on my part.
So, I'm very sorry about the slight delay.... the dress was going to be ready for print by the time I got to work this morning, but it may be a day late.
It is a LOVELY little dress, and although I've pitched it toward intermediate sewing skills, I tested it on 10 beginners and advancing-beginners (as well as a couple more experienced sewing gals). Although it was slightly beyond the comfort zone of beginners, they all learned loads and made dresses that they loved. They felt proud of what they'd achieved and confident that they could (and would) make the dress again.
And the little girls ADORE it. (It's very twirly.)
So... apologies for the slight delay. The pattern will hopefully go to print by tomorrow, and we're taking orders for it now. I believe it will be in
Ms CurlyPops' shop as soon as it's printed.
..And it'll be at the ridiculous price of $21.95.